I work at the intersection of product development and creative execution, helping bring merchandise collections to life from concept through delivery. With a deep understanding of timelines, logistics, and visual storytelling, I coordinate with design teams to shape seasonal narratives and ensure every product detail is production-ready. I act as the operational bridge between creative vision and manufacturing, maintaining a sharp handle on inventory data, vendor communication, and production milestones. Whether supporting campaign shoots or refining mock-ups, I make sure each step aligns with the brand’s standards and launch goals. I’m fluent in the language of SKUs, samples, and promotional strategy. Still, I also get hands-on when needed: whether it’s designing, building mockups, or shooting product photography to elevate the story. My workflow is equal parts organized and intuitive, making sure every piece lands on time and in style.